Bluecom is a leading electronics manufacturer in South Korea, supplying products and parts for major companies such as Motorola, Foxconn and LG.
With over 30 million bluetooth headphones manufactured, Bluecom decided to launch their own brand “EXFIT” - featuring the wireless headphones “the BCS-T90.
In order to generate sales revenue and build brand awareness, Bluecom looked to BorderX to
After analyzing the existing situation with the headphones, we found several challenges:
In order to tackle these challenges we:
Through careful planning, research and execution we: